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Publishing

The publishing industry is changing quickly – what worked in the past is now a recipe for failure.

The publishing industry has suffered some blows in recent years as printed book sales have declined and independent publishers and authors have cut into market share. What was already a fiercely-competitive business arena has become even more so. But all is not lost.

While publishers – especially large publishing houses – must continue to realize cost savings wherever possible, there are also technology solutions that can help understaffed firms do more with less. This isn’t just consultant-speak. It’s reality.

So while sourcing, logistics, billing, ERP, and a multitude of other systems and functions must continue to be streamlined, outsourced, and made leaner, there remains an opportunity for publishers to become more proactive in their business activities.

Engage in the relentless pursuit of better.

Find Out How

Enhance Discoverability & Enablement

Inevitably, the objective of every publisher is to sell more – to increase profitability. The path to this objective may vary, but the objective itself never does. We work with publishers in a variety of areas to meet this clear objective, from producing marketing copy that sells books to engineering process improvements that save time and money.

Natural Language Processing

But the biggest value we bring to publishers revolves around metadata and its use to enhance discovery and enablement. We combine proprietary NLP software with real-world knowledge and experience of search marketing, the A9 algorithm, and the ever-changing guidelines for metadata completeness. We enable your organization to be proactive.

Natural language processing (NLP) promises to free copywriters, marketers, curators, and executives from some of the most manual, time-consuming tasks in which they engage. The insights to be gleaned from NLP can drive real growth by saving time, increasing quality, and reducing costs.

Our Natural Language Processing algorithm extracts keywords and other metadata more quickly, more accurately, and less expensively than the most capable marketer. Let your skilled staff focus on more intensive endeavors.

  • Natural Language Processing (NLP)
  • Metadata Management
  • Product Information Management (PIM)
  • Keywording and BISAC Codes
  • Pre-press Copywriting
  • Business Process Improvement
  • Publishing Technology Development
  • Data Conversions & Coding
  • Amazon & Ecommerce Marketing
  • Book Jacket & Catalog Copywriting

Ready to start taking things up a notch?

Sounds good - go ahead and get in touch with us and we'll talk.

Get in Touch →

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