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Data Cleansing

The accuracy of product descriptions and persuasiveness of product marketing copy is often the key element in buyers' purchasing decisions.

The exchange of product data between suppliers and distributors is a key element in the sales process. In order to present potential customers with the most accurate and up-to-date specifications regarding a product at the point of purchase, product data between partners must be synchronized and provided in a manner that is usable by distributors.

Engage in the relentless pursuit of better.

Find Out How

When data integrity is compromised, data cleansing is a process that eliminates a wide variety of problems, ranging from typographical errors and formatting issues to factual errors and data duplication problems.

Clean, Synchronized Product Data

Making sense of data inconsistencies can be a nightmarish process, especially when multiple data sources and formats are involved. We regularly sort through a wide variety of disparate data to ensure accurate, synchronized information. We employ both technology and human reviews to ensure accuracy and are intimately familiar with the data formatting issues that regularly arise through the use of a wide variety of database, spreadsheet and graphical data formats.

  • Character Source Encoding
  • Data Source Conversions
  • Proprietary Formatting
  • Product Data Fact Checking
  • Bulk Find/Replace
  • Data Parsing
  • Style Guide Adherence
  • Duplicate Content Filtering

Ready to start taking things up a notch?

Sounds good - go ahead and get in touch with us and we'll talk.

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